The Lifestyle Brand for literature lovers
HANABI
HANABI is the first lifestyle brand for literature lovers.
Created by author Alex Mura, our ecosystem includes a bookish clothing brand (HANABI), a book club (HANABI CLUB) and a publishing imprint (HANABI PRESS).
The name “Hanabi” (花火) means fireworks in Japanese. It comes from “hana” (flower) and “bi” (fire)—a symbol of something beautiful, fleeting, and powerful. Just like a good story. Or a perfect outfit.
We're glad you're here :)
