HANABI is a streetwear brand inspired by literature.

Most book-themed clothing out there feels cheesy or low effort. We created HANABI to change that.

Our designs are wearable and made for people who love fashion and books. Whether you’re a reader, a writer, or just someone who feels things deeply, this is for you.

The name “Hanabi” (花火) means fireworks in Japanese. It comes from “hana” (flower) and “bi” (fire)—a symbol of something beautiful, fleeting, and powerful. Just like a good story. Or a perfect outfit.

We're glad you're here :)